List of publications on a keyword: «marketing of territory»

[08.00.00] Экономические науки

Publication date: 22.11.2016
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Mariya L. Bacherikova , аспирант
School of Economics and Management FSFEI of HE “Far Eastern Federal University” , Приморский край

«The role of territorial marketing in the formation of Russian Far East social and economic development complex»

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The article describes those areas of marketing tools which used in the complex of measures on Far East development. The role of territory marketing in formation of conditions for social and economic development of Far East macroregion is determinated; proposals on marketing approach to territory management in order to increase its competitiveness and attractiveness are formulated.